Health Performance
Coaching For Professionals 50+
Build strength, energy and resilience. Stay strong, fit and capable for the business of life.
Free, 30 questions, about six minutes
No obligation. Just a conversation.
Prefer to compare the options first? See the three starting points.
I'm Chris Deavin.
I help people over 50 turn good intentions into consistent action.
For more than 25 years, I've helped busy professionals, business owners and leaders become stronger, fitter and healthier without relying on extreme diets, complicated plans or motivation alone. My approach combines the physical side of health — strength, cardiovascular fitness, nutrition and recovery — with the habits, mindset, structure and accountability needed to actually follow through. Because knowing what to do is rarely the real problem. Doing it consistently is.
Choose your starting point
Three ways in
Two short assessments if you want clarity first, and one twelve-week coaching programme when you are ready to work on it properly.
Physical capability
PerformanceSpan
The physical side: strength, cardiovascular fitness, nutrition and recovery. The 20-question assessment shows how well placed you are to stay strong and capable.
Behaviour and consistency
W.I.S.D.O.M.
The behavioural side: willingness, identity, simplicity, design, overcoming setbacks and mindset. You get a score for each pillar and a clear place to start.
Coaching programme
Get Back to Health
Both systems together over twelve focused weeks, with personalised planning, coaching and accountability at three levels of support: £300, £450 or £750.
The implementation gap
Your career has structure. Your health often doesn’t.
At work you have standards, systems, deadlines, priorities and people who hold you to account. Health tends to be left to motivation, good intentions and whatever time is left over. That is not a discipline problem — it is a structure problem.
You start well
The first two or three weeks go to plan. Then a heavy work period, travel, poor sleep or a family demand interrupts it and the plan quietly stops.
The plan is too complicated
An approach that assumes a quiet week rarely survives a busy one. Complexity is the first thing to fail under pressure.
Motivation is doing the heavy lifting
Relying on how you feel works until you are tired, stressed or stretched — which, for most professionals, is often.
So you start again
Each restart takes a little more from your confidence, even though you already know most of what needs to be done.
How the two systems work together
The plan, and the follow-through
PerformanceSpan gives you the health plan. W.I.S.D.O.M. helps you consistently live it. Together they cover both halves of the problem — what to do, and actually doing it.
PerformanceSpan — the physical plan
Keeping the strength, fitness and capability to do the things that matter to you — work, travel, sport, family, independence — for as long as possible.
Strength and muscle
Maintaining and building strength and muscle to protect capability as you age.
Cardiovascular fitness
Building the aerobic capacity that supports energy, endurance and everyday activity.
Nutrition
Eating in a way that supports training, energy and body composition, and that fits your life.
Recovery and sleep
Managing sleep, stress and recovery so effort produces progress rather than fatigue.
W.I.S.D.O.M. — the follow-through
Six foundations behind lasting change. The framework looks past what you should be doing and examines what is actually stopping you from doing it consistently.
- W
Willingness
Are you genuinely willing to make the changes and accept the temporary discomfort your goal requires?
- I
Identity
Do your beliefs, standards and everyday decisions reflect the healthy, fit and strong person you want to become?
- S
Simplicity
Is your current approach realistic and simple enough to follow consistently?
- D
Design
Have you designed your schedule, routines and environment to support your goals?
- O
Overcome
Can you respond constructively to stress, disruption, obstacles and setbacks?
- M
Mindset
Does your thinking help you continue — or give you reasons to stop when change becomes difficult?
Get Back to Health
Both systems, twelve focused weeks
Get Back to Health — 12-Week Coaching Programme is the umbrella package: the PerformanceSpan Health Plan for the physical side, and the W.I.S.D.O.M. Coaching Programme for the behaviour side — coaching, structure and accountability that brings the two together.
Both systems are included at every level of support: £300, £450 or £750 for the full twelve weeks.
Assess
Understand your current behaviours, barriers and starting point — including your W.I.S.D.O.M. scores.
Plan
Build a personalised nutrition, exercise and lifestyle strategy that fits your schedule and commitments.
Act
Work to clear daily and weekly actions, with accountability so follow-through does not rely on motivation.
Adapt
Review progress, solve the obstacles that appear and refine the plan as life changes.
Who it is for
Built for capable, busy people over 50
This is likely a good fit if you
- Are a professional, business owner or leader, typically 50 or over.
- Are successful and capable at work but inconsistent with your health.
- Are tired of the stop-start cycle and starting again each year.
- Want structure and accountability rather than more information.
- Are willing to make practical changes that fit your real life.
It is probably not for you if you
- Are looking for a quick fix or a short-term transformation.
- Want an extreme plan that ignores work, family and travel.
- Prefer a passive solution rather than being involved in the process.
Success Stories
What consistency looks like in practice
Real clients over 50 who stopped starting again — stronger, fitter and steadier alongside demanding work and family lives. Read what changed, and how.
Strength regained
Clients rebuilding strength and confidence with training that fits a full working week.
Habits that hold
Routines that survive travel, deadlines and disruption rather than collapsing under them.
Energy and capability
Better sleep, steadier energy and the capability to keep doing what matters to them.
Insights and podcast
Practical thinking on ageing strong
Articles and conversations on strength, nutrition, cardiovascular fitness, recovery, stress, behaviour change and performance after 50.
Insights
Written pieces on training, nutrition and the behaviour side of staying consistent.
The Resilient Life — The Art of Ageing Strong
Conversations about staying strong, fit and capable through the second half of life.
When you are ready
Talk it through in twenty minutes.
A short, straightforward conversation about where you are, what has got in the way and whether coaching is the right next step. No pressure, and no generic plan.